Aiva unveiled the ME7 in Paris on September 28, marking the brand’s move from concept to production. Aiva was developed by Seres and CATL, and its manufacturer, Saidou Technology, operates independently on brand strategy, product planning and sales while using Seres’ Phoenix Factory to build the vehicle.

The ME7 is a 4,850 mm-long crossover coupe SUV with a 2,900 mm wheelbase. Aiva highlighted gesture-responsive pixel headlights, aerodynamic body details and three debut colours: Sea Wolf Silver, Coral Purple and Flamingo Red. The model had previously been spotted testing in Turpan, China.